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Media & Business Psychology

Are you curious about how psychology shapes media, business, and technology? The Media & Business Psychology Minor offers an exciting, research-driven learning experience with real-world applications.

+++ PLEASE NOTE: This programme runs only in Summer Semester! +++

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Note on this minor

To enroll in this minor, you should have completed at least one or two psychology courses at your home university. Knowledge of research methods is also important. If there are more applicants than spots available, preference will be given to those with more experience.

Professor standing in front of students in a lecture hall. Professor standing in front of students in a lecture hall. Professor standing in front of students in a lecture hall.

What makes this minor unique?

Explore our key areas:

  • Organizational Psychology & Human Resources
  • Consumer Psychology & User Research
  • Media Psychology & Digital Technology
  • Hands-on Learning – Research-based and project-oriented courses

This Minor encompasses 30 ECTS in total and consists of five different modules and a German language course. All minor modules are compulsory for our degree students, too. You will study in multinational teams with your international and German peers. This is a great opportunity to meet local students, to develop a deeper understanding of German culture, and to be supported by experienced buddies, who are familiar with all the things you need to know on campus. Join us in Stuttgart and deepen your understanding of how psychology impacts business and digital media!

A student writing on the whiteboard with a pen during a lecture. A student writing on the whiteboard with a pen during a lecture. A student writing on the whiteboard with a pen during a lecture.

About our programs

Exchange students are able to choose from a variety of English-taught Minor Programs. Each Minor is a one semester long set program. Most Minors run every semester, and normally consist of 30 ECTS credits. 1 ECTS credit normally equals approximately 30 hours of work. Please note that it is NOT possible to pick and mix courses from different Minors. In order to be admitted to one of our Minors, we expect students to have a language level of B2 or higher in English (non-native speakers need to include proof of language proficiency in their application documents).

Courses

Module name ECTS
Media and Communication Psychology 5
Work, Organizational, and Personnel Psychology 5
Change Management 5
Consumer and User Research 5
Specialist Project Psychology 1 6
German Society & Culture 2
German Language Course 2

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