Medien- und Wirtschaftspsychologie
Are you interested in psychology, media and business? Would you like to study in a modern and practical way? Then the Medien- und Wirtschaftspsychologie (B.Sc.) degree programme is just right for you! The Bachelor's degree programme offers you a psychology course that specialises in the fields of media and business. With us, you will study at the interface of these three disciplines - in the unique, innovative environment of the Hochschule der Medien.
Quick facts
- Degree programme
- Medien- und Wirtschaftspsychologie
- Degree
- Bachelor of Science
- Standard period of study
- 7 semester
- Admission restriction
- Yes
- Admission
- Winter and summer semester
- Teaching language
- German (partly English)
- Study contents
- Course catalogue
Further information
- Register
- Apply
at hochschulstart.de: https://dosv.hochschulstart.de
Then apply on the HdM application portal: https://bewerbung.hdm-stuttgart.de/
Then apply via the HdM student portal: https://selma.hdm-stuttgart.de über die Kachel "Meine Bewerbungen".
For more information, please visit this page:
Application
Interdisciplinary and practical
The Bachelor's degree programme in Medien- und Wirtschaftspsychologie includes a wide range of basic and applied psychological subjects, including
- General Psychology
- social psychology
- Personality psychology
- Work and organisational psychology
- Media and communication psychology
- Advertising and consumer psychology
You will also acquire specialised knowledge in the fields of economics (e.g. business administration and marketing) and media (e.g. media theory and media ethics). In a practical semester, you will put your acquired skills to the test in a company of your choice and get to know a future professional field at first hand.
One degree - numerous opportunities
Your prospects after graduation are diverse: you will have specialist skills that will enable you to analyse, design and evaluate media offerings. You will also be ideally equipped for tasks in market and consumer research as well as usability and user experience research. Your high level of methodological expertise in analysing and interpreting data is just as important here as the ability to derive questions and create questionnaires. Another key field of activity is the area of personnel management - e.g. in personnel development, recruiting or employee training.
Compatible master degree programmes
Contact
Prof. Dr. Yvonne Kammerer
Studiendekanin
Prof. Dr. Michael Weißhaupt
Studiendekan
Simon Baumann
Ansprechpartner im Studienbüro
Sabine Bartel
Ansprechpartnerin in der Prüfungsverwaltung