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Bachelor of Arts

Digital- und Medienwirtschaft

On the Digital- und Medienwirtschaft degree programme, you will learn business and management skills as well as all the important aspects of the digital economy and the world of media during the standard period of study (7 semesters, including practical semester). They are analysed from the perspectives of society, design and technology as well as creativity, ethics and law. With a total of 210 ECTS, you will graduate with a Bachelor of Arts (B.A.).

Quick facts

Degree programme
Digital- und Medienwirtschaft
Degree
Bachelor of Arts
Standard period of study
7 semester
Admission restriction
Yes
Admission
Winter and summer semester
Teaching language
German (partly English)

Further information

  1. Register
  2. at hochschulstart.de: https://dosv.hochschulstart.de

  3. Apply
  4. Are you not yet studying at the HdM?
    Then apply on the HdM application portal: https://bewerbung.hdm-stuttgart.de/
    Are you already studying at the HdM?
    Then apply via the HdM student portal: https://selma.hdm-stuttgart.de über die Kachel "Meine Bewerbungen".
Do you have any further questions?

For more information, please visit this page:
Application

Programme structure

Your path to becoming a media all-rounder

The foundation programme teaches the basics of business, media, technology and design. In the main degree programme, you will work in project-based teams to prepare you for professional life. In a wide range of projects, often in cooperation with companies, you will benefit from modern technical equipment and support from lecturers with practical experience and good networks.

You will spend the fifth semester on an internship in a company of your choice to gain practical experience and make valuable contacts for a successful career start.

Career prospects

A wide range of opportunities after graduation

Once you have successfully completed your degree in Digital- und Medienwirtschaft, new horizons open up - be it in the online and digital sector with social media and eCommerce, in traditional media sectors such as film, TV, music, games and publishing or from the perspective of marketing and communication departments in companies. More and more graduates are turning their ideas into their business and setting up their own company or enrolling on a Master's programme.

Compatible master degree programmes

Crossmedia Publishing & Management

3 semester
German (partly English)
for the winter semester

Fully compatible

Learn more

Medienmanagement

3 semester
German (partly English)
for the winter semester

Fully compatible

Learn more

Unternehmenskommunikation

3 semester
German (partly English)
for the winter semester

Fully compatible

Learn more

Master of Media Research

3 semester
German (partly English)
for the winter- and summer semester

Fully compatible

Learn more

Wirtschaftsinformatik

3 semester
German (partly English)
for the winter semester

Compatible under certain conditions (in consultation with the Dean of Studies)

Learn more

Contact

Katharina Geier

Ansprechpartnerin im Studienbüro

Sabine Bartel

Ansprechpartnerin in der Prüfungsverwaltung